Let Life Be Cannes
Champagne connoisseurs Piper–Heidsieck chose us for their Let Life Be Grand, Let Life Be Cannes promotion, in association with the world–famous Cannes Film Festival.
With Let Life Be Cannes, consumers received a luxury box of Charbonnel et Walker gourmet chocolates and the chance to win a movie–star gift bag worth £750 with every glass of Piper–Heidsieck.
We developed a campaign around this promotion, creating the website, point–of–sale collateral and branding. Our work appeared in upscale locations we ourselves can only dream of drinking, including Searcys champagne bar at St Pancras Grand in London.
We’ll raise a glass to that.