We create powerful brand strategy, rooted in behavioural science and consumer insight. It’s the key to producing targeted creative that engages your audience on a deeper level, for maximum ROI.
Brand building’s an inside-out process. We start at the heart – with a story your customers love – then bring it to life through spot-on brand positioning, proposition, personality and tone of voice.
Whether you’re expanding your product range or launching a new brand, we explore names from every angle – rigorously researching against competitors and trademarks until we find the name that’s just right.
From your logo, colours and fonts to your tone of voice, art direction and photography style, we’ll define a powerful brand that’s distinctly, unmistakably you.
We build brands to believe in. Brands to be proud of. Brands to belong to. Brands that go beyond the ordinary and become something all on their own. And it’s no accident. Every one of our branding projects begins with behavioural insight, which feeds into both our creative work and the strategies that take it out into the world.
So, whether it’s on your website, on TV or on the big screen at the match, your brand reaches all the right people – and pushes all the right buttons. Every. Single. Time.
And the result? Ideas resonate more powerfully, messaging connects more deeply and your customers have more meaningful experiences that keep them coming back… it’s addictive.
Setting the scope, timeline and budget of your project, so we’re clear from the get-go.
Coming together for an interactive workshop about where you are, and where you want to be.
Exploring your purpose, mission and values and getting them in shape to hit your goals.
Designing a new creative identity and language that’s 100% you.
Getting you ready for launch, with rock-solid brand guidelines and always-on support.
Everything you ever wanted to know about the way we build brands. Ready?
It all depends on your brief, budget and requirements, but we usually begin with an interactive workshop, run by one of our directors. It’s a great opportunity to get your team together with ours to delve into what makes your brand unique, and where you’d like to be.
If you’ve already got a brand purpose, mission and values, we’ll explore and evolve them together. If not, we’ll organise a workshop to create them from scratch.
Once you’re happy, we’ll begin the creative process, designing your creative identity and defining your tone of voice. By the time the project’s finished, you’ll be ready to launch your knock-out new brand, and have a practical set of brand guidelines covering every aspect of your visual identity and language.
Every project’s different, which is why we always match the expertise of our team with the ambitions of yours. We’re an agency full of experienced account managers and creatives who specialise in branding all sorts of companies and organisations – from FMCG and healthcare to universities and charities – so we’ll pair you up with the perfect people, every time.
No two projects are the same, so we’ll put together a personalised proposal just for you. Based on exactly what you need, it’ll show you exactly what you’re going to get, when and for how much. If you’d like to get the ball rolling, you can tell us about your brand and ask for a bespoke quote here.
We help a huge range of businesses create, develop and build their brands. Different organisations need different things, so we’re here to help with everything from visual styling and product launches to complete start-from-scratch rebrands. Bring it on.
Dive into our branding portfolio over on our case studies page, and don’t miss our latest projects for Müllermilk and Busy Bees.