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As one of our longest clients, we have gone from strength to strength with William Davis Homes, helping them win awards and acknowledgments at the WhatHouse and HouseBuilder awards.
Throw in the complications of COVID and the versatility of the saturated market and you really do have a challenge on your hands. We took on the task of running all aspects of William Davis’ marketing to help them thrive in the housing market.
Marketing up to 11 developments at a time. Working together with the client as an extension of their marketing team, we create all marketing collateral for existing and impending developments, this includes…
Social - Creating content and community management for their Twitter, LinkedIn, Facebook and Instagram accounts.
Digital - Designing and maintaining their website, creating digital ads and building effective email templates.
Brand - Creating brand campaigns, writing and designing all printed collateral and constructing effective customer comms.
Cast your minds back to the summer of 2020 (if you dare), house sales were booming, and we had to find a way to make sure our marketing kept up with and capitalized on this versatile market.
We launched the campaign perfectly named ‘The time is right’, creating press ads, email campaigns and a social strategy. We needed to instil trust in home buyers once again, reassuring them that now is the perfect time to invest in a William Davis home. The campaign was so successful that it ran three times longer than expected.
