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Dec 2024 | insights, TikTok

Wrap Up Your Festive Content with These TikTok Content Ideas

Get ready to sleigh the season on TikTok! Whether you’re jingling all the way with festive fun or wrapping up your products in holiday cheer, TikTok is the perfect place to sparkle and trend this season. Let’s unwrap some merry and bright content ideas to help your brand shine this holiday season.

Anil LR
Nov 2024 | insights, people

Picture Perfect Photoshoots: Behind The Lens With Anil

Take a peek behind the lens with Anil, our Creative Director, as he tells us about the magic behind photoshoots. From Sparking inspiration to navigating last-minute twists, he covers the highs and hurdles of bringing a campaign to life through photography and video. Read on to discover more!

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Nov 2024 | insights, TikTok

5 TikTok Content Ideas for Your Brand

With over 1 billion active users worldwide, TikTok offers a huge opportunity for brands to engage creatively with their audiences. The app, with its highly engaging short-form video format, is especially effective at humanising your brand and reaching younger demographics in a fun and authentic way. However, creating content that resonates on TikTok can be challenging, particularly if you’re unsure where to begin.

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Nov 2024 | insights

Holiday Magic: Our Team’s Festive Favourites

As the festive season begins, there is one tradition we all look forward to each year - the Christmas ads. From childhood favourites to more recent classics, these festive ads capture the magic of the holidays and hold a special place in our hearts.

Shania Drum
Nov 2024 | updates, insights, TikTok

Shania has been featured in The Drum!

Our Social Media Manager, Shania, has been featured in The Drum this month, talking about how marketers are using TikTok to revive cryptocurrency

Social listening blog
Oct 2024 | insights, Social

What Is Social Listening?

In a world where conversations are happening around the clock, are you really listening to what your audience is saying? Social listening isn’t just about hearing the buzz, it’s about understanding your brand’s community and the category that your brand sits in to get a real holistic insight.

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Oct 2024 | insights, be-sci

The Streisand Effect: When Silence Speaks Volumes

Have you ever tried to keep something under wraps, only to find it exploding into the spotlight? That is the Streisand Effect in action. In this blog, we’re going to cover why it is called the Streisand Effect, what it means and why it's crucial to understand the implications of trying to suppress information in a world where silence might just speak volumes.

Brand identity blog
Oct 2024 | insights, brand

The Essence Of Branding: Exploring Brand Identity Meaning

A brand’s identity is more than just a logo or a colour scheme - it encapsulates the essence of what a brand represents and how they connect with their audience. Understanding brand identity is key for any business aiming to stand out from the crowd. Join us, as we discuss the core elements that define brand identity, explore the components that shape it, examine examples, and discuss why it matters.

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Oct 2024 | insights, Social, digital

Advertise Like a Pro: 8 Types of Digital Advertising

Looking to go on an ad-venture? Understanding the world of online marketing can be hard, but understanding the different types of digital advertising can make it easier. From social media ads to search engine marketing there are plenty of ways to get your brand noticed online. In this blog, we will break down 8 key types of digital advertising that can help your brand soar online.

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