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With the rise of platforms like Netflix, Disney+ and Hulu, it’s clear that the way we consume content has changed. We’re all about harnessing the power of new technology to connect brands with their audience in the most engaging way possible. That’s why we’re here today to talk about the world of Connected TV (CTV) advertising.
Have you ever wondered why influencers are taking over the digital world? A little hint - it’s not just because of their picture-perfect posts.
Whether you’re a seasoned marketer or just starting out, mastering the art of social media marketing can be tricky. However, starting off with a solid social media marketing campaign is a great way for your brand to hit the ground running. In this blog, we’ll explore everything you need to know to create and execute compelling social media marketing campaigns. So let’s get started and jump into the world of social media.
You’re looking to design the perfect logo for your brand. But what makes a logo truly effective, and where do you start? To find out, we sat down with our Senior Art Director, James, to get his expert take on the process. From the initial sketches, the thought process to essential factors in logo design and the final outcome, we’re covering everything you need to know to design a standout logo.
Our Head of Behavioural Science, Paulina, has been featured in The Drum this month, talking about the crisis in impulse buying, and how you can fix it
Ready to tune into the trending sounds on TikTok and make your videos sing? We’ve put together six easy ways to find trending sounds on TikTok to help your videos get more reach and maybe even go viral!
The burning question on every marketer's mind is ‘What content should we post on social media?’ Well, look no further as we’ve got a list of 10 social media content ideas you can use to help your business shine on social media. From sparking engagement with user-generated content to crafting eye-catching infographics, the possibilities are endless. Read on for 10 social media content ideas for your brand.
In this latest blog post, we’re diving head first into brand personality as we sit down with our Head of Brand, Jo, to discuss what brand personality means, how brands build it, and some real-world examples of great businesses that show off their personality well in their communications.
We sat down with our Senior Digital Project Manager, Laura, to get her expert tips on how to write a great digital brief and what essential elements you should include.